• Thu 24th Sep 2020 - 12:23pm Its dog collars are designed and marketed as fitness trackers for your animal, and as a basic safety net to help in the event that they run off or otherwise get lost. I’ve been testing one of Fi’s collars for the last month and a half with my nine-year-old lab mix Tiki. But in that time, I can’t entirely figure out if it’s really a device that I need in my life, and Fi’s approach to smart dog collars doesn’t make it easy.

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